Central Otago - A World of Difference | Nationwide Community New Zealand Community & Government

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Central Otago - A World of Difference

Central Otago New Zealand is all about promoting Central Otago values, their community, their heritage, and most of all, how privileged they all are to live there! To that end, they needed a website which could manage their member listings, be consistent with their brand, and show their stuff to the rest of us!

Central Otago has a unique set of natural circumstances. We value the sense of Central Otago landscape space and scale, our knee-high flora and fauna; the distinctive tussock and the soaring native Central Otago NZ falcon, the karearea; the native insect species and alpine plants that cling determinedly to the schist-clad ranges: all of these deserve our protection and respect. They also have a unique set of website software requirements.

Graphic Design and Website Design

5/12/2010

Website Design
The Regional Identity website seeks to further promote this relatively young brand, encouraging more and more residents to align themselves with the brand and celebrating the unique characters and characteristics of the region that embody the brand story.

Flash
The website includes subtle uses of moving Flash - such as the beat of the wings of the native falcon in the brand mark or a rotating slideshow of images which invites you to view website videos of the beautiful contrasting seasons in Central Otago.

The website also includes a Business Listings Management System so that they are able to promote local business. Each listing can include images, a full content page, contact information and a google map. The best thing about this tool is that it allows Central Otago to empower these local businesses to manage their listing themselves, decreasing internal administration time.

Other website software features utilised by Central Otago:

Dynamic Flash Banner
Email Marketing Software
Feature boxes
Multiple Navigation
You-Tube Video Gallery
Image Gallery
Online Forms – DIY Form Builder
Multi-faceted Search Functions

RéserveGroup is Australasia's leading marketing technology company.

With the Internet playing an ever increasing role in reaching customers and sharing information, marketers have asked for smart internet enabled marketing technologies. Our products and services deliver this huge leap forward for businesses and government organisations who want to take their marketing to the next level.

Our truly integrated Marketing Automation Platform includes Client Relationship Management (CRM) Software, Content Management Systems (CMS Websites), eCommerce, eMarketing, Document Management Systems (DMS), Event Management Software, Travel Software, and many more marketing focussed modules.

Our services include project marketing strategy, creative services, software project management and development, website design, copywriting, and other marketing plan implementation services.

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